After all, Google gave these portals places on the first page of search results for something. Take a look at: content and topics covered content length (does any site top the list?) strategy when it comes to keywords, i. used main phrases, synonyms, thematically or semantically related phrases on-site optimization procedures used by competitors (I write about on-site optimization later) additional elements, such as internal linking, graphics, video, etc. I’m not exaggerating when I say that all your efforts will be for naught if you misunderstand the searcher’s intent. What is this intention? This is the user’s need, which is expressed by entering a given query in Google.
There are generally 3 types of intentions
Informative (the user wants to satisfy the hunger for knowledge, e. read a blog entry) navigational (the user just wants to get to the website) transactional (the user directly or indirectly expresses a desire to purchase) Make absolutely sure that the keyword you have chosen for a given subpage has an intention consistent with its content. If the Svalbard and Jan Mayen Islands Email List keyword is informative, provide blog posts or guides. If the key phrase is transactional, serve category, product or service pages. How to evaluate it? Just type a query into Google and see what kind of content dominates the Top 10. The more pages of a different type than yours, the less relevant the keyword you’ve chosen. And the less chance you have of appearing on such a query on a selected subpage.
Saturation with thematically related
Keywords Your content will appear on more keywords in Google: The more extensive it is (it’s not about artificially inflated length, but rather the threads raised in the content and the answers provided) The more phrases thematically and semantically related to the main phrase are in it . What is it about? If you write about a specific topic, Google Bab Directory expects you to touch on certain topics in it. And it recognizes it by the phrases you use. What topics are worth addressing in the content can be easily determined by examining competing articles. For example, let’s say you’re writing a blog article on the word “locks”.